INDEPENDENT CUSTOM WATCH STUDIO

A watch built around your story.

Custom watches assembled to order in our Guangzhou studio. Start with a proven watch foundation, then personalize selected details with your own logo, artwork, engraving, hand-painted dial and compatible components.

Built to order Project-specific assembly
Direct Studio communication
12 months Warranty

Open video
Online configurator

Build it online.
We make it real.

Preview your combination online, confirm the details with us, and receive a custom-built watch made around your design.

Build your watch

Gifts for her

A little time.
A lot of love.

A watch chosen for her. A name, a date, a little message that makes it hers.

Not mass produced. Not endlessly complicated.

Seven foundations.
Thousands of personal stories.

We have refined the choices that matter, so you can create something distinctive without getting lost in a catalogue of parts.

The Watch Collection

Choose your foundation

Selected automatic watches from $299

Most custom projects can begin from one piece.

Heritage Date
01 Classic automatic

Heritage Date

Fluted bezel · 36 / 40 mm

EXPLORE MODEL
Automatic Diver
02 Everyday sport

Automatic Diver

Rotating bezel · 40.5 mm

EXPLORE MODEL
Integrated Sport
03 Modern automatic

Integrated Sport

Steel bracelet · 42 mm

EXPLORE MODEL
Pilot Automatic
04 Utility classic

Pilot Automatic

High-legibility dial · 40 mm

EXPLORE MODEL
Cocktail Dress
05 Refined automatic

Cocktail Dress

Textured dial · 40 mm

EXPLORE MODEL
Steel Chronograph
06 Sport chronograph

Steel Chronograph

VK63 movement · 42 mm

EXPLORE MODEL
Carbon Chronograph
07 Advanced material

Carbon Chronograph

Forged carbon · 40 mm

EXPLORE MODEL

The Artist Series

Art, made wearable.

Original hand-painted dials developed as miniature artworks, then assembled into one-of-one mechanical watches. Explore finished pieces or commission a subject drawn from your own photograph and story.

EXPLORE THE COLLECTION
Five original hand-painted watch dials
ORIGINAL HAND-PAINTED WATCHES

Instinct & Wonder

DESERT FALCON · UNBOUND · MIDNIGHT WOLF · COSMIC WHALE · GOLDEN KOI

Available pieces

Finished works,
ready to become yours.

Choose an available one-of-one artwork, then select the watch foundation and finishing details that complete it.

Between releases

New works are released in small batches.

You can also begin a one-of-one commission from your own photograph, subject or story.

Commission your subject

Specialist services

Three ways to go further

01

Your Logo

Printed or dimensional metal logo, carefully scaled and positioned for the dial.

Brands · teams · private labels Explore service
02

Engraving

Names, dates, messages or approved artwork applied to compatible surfaces such as the caseback, crown, rotor or clasp.

Laser or chemical etching Explore service
03

Hand-Painted Art

A one-of-one dial developed from your photograph, subject or personal idea.

Artist commission Explore service

How it works

Personal,
not complicated.

You speak directly with our studio. We guide the choices, confirm the specification and only begin personalized production after approval.

Talk to the studio
01

Choose a foundation

Begin with one of seven proven watch platforms.

02

Shape the details

Select the compatible dial, hands, strap, logo, artwork or engraving.

03

Approve the design

We confirm the visual direction and specification before personalized production begins.

04

Assembled & checked

Your watch is assembled to order, inspected and prepared for dispatch in Guangzhou.

GUANGZHOU WATCH STUDIO

WatchModLab

Small studio.
Serious attention.

WatchModLab creates custom watches for individuals, brands, teams and organizations. Starting from proven watch platforms, projects can be personalized with custom dials, logos, engraving, hand-painted artwork, hands, straps and selected components. Many custom projects can begin from one piece, while corporate, private-label and specialized production are quoted according to the brief.

From 1 piece Many custom projects
1–2 weeks Typical production
QC checked Before dispatch

Good to know

Before we begin

What does the $299 starting price apply to?+

Selected automatic watch foundations typically begin at $299. A base configuration may include a 316L stainless-steel case, sapphire crystal, compatible automatic movement, dial, hands and strap or bracelet. Exact specifications and available options depend on the model you choose.

Can I use my own photograph or artwork?+

Yes. We can assess artwork you are authorized to use for printing, engraving or a hand-painted artist commission and recommend the most suitable method.

Will I see the design before production?+

Yes. Personalized work begins only after the main visual direction, placement and specification are confirmed.

How long does production and delivery take?+

Typical custom production is around 1–2 weeks after approval. Standard international delivery is commonly around 7–12 working days after dispatch, depending on destination, carrier and customs processing.

Have something in mind?

Let’s turn it into
a watch worth keeping.

Start your project on WhatsApp