WatchModLab

Cocktail Dress

$299.00 USD

About this watch

A refined automatic dress watch designed to make light, texture and movement part of the experience.

The Cocktail Dress features a richly textured dial that shifts in character as the light changes. Its polished stainless-steel case, slender hour markers and leather strap create an elegant profile suited to celebrations, formal occasions and considered everyday wear.

The configuration shown is supplied as a complete, assembled-to-order watch. For an alternative dial, hands, strap, case back, logo or personalized engraving, contact our studio before ordering.

Custom artwork, logo and engraving are confirmed with our studio before production.

REFINED DETAILS. DESIGNED TO CATCH THE LIGHT.

THE COCKTAIL WATCH

Cocktail-style watches are defined less by function and more by atmosphere — elegant proportions, expressive dials and surfaces that change character as the light moves.

Cocktail Dress follows this tradition with a refined case, polished details and dial designs chosen for depth, texture and visual interest.

It is intended to feel dressy without becoming overly formal, making it suitable for dinners, events, business occasions and everyday wear when a more polished look is preferred.

Rather than being a fixed design, Cocktail Dress can be personalized through the dial, hands, strap or bracelet, logo, artwork and engraving.

The result is a mechanical dress-watch foundation designed around elegance, individuality and visual detail.

WHO IT'S FOR

ONE WATCH. DIFFERENT PARTS OF YOUR DAY.

A versatile foundation designed to move naturally between everyday life, professional settings and personal expression.

EVENING

Polished surfaces and expressive dial details make it a natural choice for dinners, events and evening wear.

PROFESSIONAL

Balanced proportions and a refined design work naturally with business, formal and smart-casual clothing.

PERSONAL

A versatile foundation for your own dial, logo, artwork, engraving and personalized finishing details.

PERSONALIZATION

MADE TO BECOME YOURS.

Customize the details that matter most — from the dial and hands to logos, artwork and engraving.

DIAL

Choose from different colors, textures and decorative finishes to create a dial that changes character with the light.

HANDS

Select a hand set that complements the dial and reinforces the refined proportions of the watch.

STRAP & BRACELET

Choose from compatible leather straps or metal bracelet options to move the watch between formal, classic and everyday styles.

LOGO & ENGRAVING

Add your own logo, artwork or engraving to compatible areas such as the dial, caseback or crown.

INSIDE THE WATCH

MOVEMENT OPTIONS

Choose from the movements available for this watch platform. Open an option to compare its specifications and mechanical features.

01 nh35 Japanese Automatic Movement

A proven Japanese automatic movement known for reliability, straightforward servicing and dependable everyday performance. It supports automatic winding, manual winding and hacking seconds, making it well suited to daily-wear mechanical watches.

FREQUENCY 21,600 VPH
POWER RESERVE Approx. 41 Hours
JEWELS 24 Jewels
WINDING Automatic + Hand Winding
FUNCTIONS Hours, Minutes, Seconds, Date
TYPE Automatic Mechanical
Japan / Seiko Instruments
THE COMPONENTS

WHAT GOES INTO YOUR WATCH.

A closer look at the materials and parts that shape the character, durability and everyday experience of your watch.

01

DRESS CASE

316L stainless steel case with refined proportions and polished details designed to create a clean, elegant profile on the wrist.

02

SAPPHIRE CRYSTAL

Scratch-resistant sapphire crystal provides clear visibility while preserving the refined appearance of the dial.

03

DIAL & HANDS

Textured, sunburst or decorative dial finishes can be paired with different hand styles to create depth, contrast and a more distinctive visual character.

04

STRAP & BRACELET

Choose from compatible leather straps or metal bracelet options to move the watch between formal, classic and everyday styles.

BUILT TO ORDER

FROM COMPONENTS TO FINISHED WATCH.

Each watch moves through a defined build and inspection process before it is prepared for shipment.

01

COMPONENTS

Case, dial, hands, strap or bracelet and movement are selected according to your confirmed configuration before assembly begins.

02

ASSEMBLY

Each watch is assembled to order in our Guangzhou studio, with the movement, dial, hands and selected strap or bracelet fitted according to the final specification.

03

ALIGNMENT & FINISH CHECK

Dial alignment, hand positioning, crown operation, polished surfaces and overall finishing are checked to ensure the watch feels visually balanced and refined.

04

FINAL INSPECTION

The completed watch receives a final visual and functional inspection before it is photographed, approved and prepared for shipment.